MARKETING
We combine effective data-driven performance marketing with innovative technical solutions to enhance customer experience and drive growth to our successful B2C and B2B brands.
100+ Marketing Experts
25 nationalities
12 Markets
>1000 years experience
300 cups coffee every day
100+ Marketing Experts
25 nationalities
12 Markets
>1000 years experience
300 cups coffee every day
Why Join Us?
Be part of a high impact and fast-moving international in-house marketing team
Scale our international brands to disrupt the automotive industry
Explore and innovate in a creative, data & tech-driven environment
Try out new ideas in our hands-on environment to drive growth, make a difference!
Rapidly grow your skillset and shape your individual career path
What we are looking for:
What we are looking for:
Search Engine Marketing
The SEM team manages paid search campaigns in Google and Bing and ensures that the campaigns are optimized according to the best practices of the industry in order to keep the business ahead of the competition. The main goal of the department is to generate business volume by connecting the customers to our products.
"We are continuously disrupting the automotive industry and it feels great to be a part of it!"
Pedro | Head of Paid Online Marketing
Google Display Network
The role of the GDN Team is, to place Display Ads around the Google Network to generate new clients. By testing new ads & strategies we analyze and optimize the performance of our campaigns. We are working closely together with Google to always be one step ahead & making use of the newest innovations.
"It is very exciting to be a part of the highly professional, young and dynamic team that is building the future of car retail now!"
Aleksandra | Junior Display Marketing Manager
Search Engine Optimization
The SEO Team is responsible for the Consumer Portals of Auto1 Group. We build new articles and landing pages and optimize them for better rankings in most common search engines. Our core focus is to find the best content, technical implementations and Content Partnerships to improve the website experience for our customers.
"AUTO1 started an amazing journey in 2012, it’s great to be a part of this journey and see the company grow and evolve every day. Here i have the possibility to learn how marketing works from all angles imaginable."
Katharina | Head of Organic Marketing
Customer Relationship Management
The CRM team works to guide our customers through their user journey via emails, providing relevant content and updates revolving their car. We look at things such as intent and segmenting to ensure a custom and smooth process when our customers want to sell their car or simply to provide recommendations on how to change their winter tires this season.
"It's awesome to be in a fast pace environment, with great minds working together to achieve common goals."
Jens | Head of CRM
Facebook Team is responsible for the design, set-up, execution and optimization of campaigns through the different market, as daily task we are focused on deliver the right message to the best audience for our business. To achieve, maintain and expand the given goals , we constantly A/B test new creativities in form of images, video and text.
"I fully believe that teamwork is the ability to work together towards a common vision. This quote inspires me everyday to do the best that I can!"
Federica | Teamlead Facebook
Global Display
The Global Display team is working with setting up, managing and optimizing marketing partnerships with a wide variety of stakeholders. Connecting with agencies, networks, technology providers and directly with publishers we are tailoring specific solutions for effectively promoting our services.
"It is great to grow with a team that drives constant innovation and creativity in a dynamic environment!"
Jonathan | Sr. Performance Marketing Manager
TV & Video
The TV & Video Marketing team plans and books international TV campaigns for our consumer brands. By connecting offline media KPIs with online performance data we're setting a comprehensive basis to optimize the performance of the campaigns. Producing new creatives in-house and testing them on a large scale gives us an additional way to improve the channels ROI.
"Bringing together data, marketing expertise and creativity makes AUTO1 the perfect place to learn and grow very fast - both personally and professionally."
Josef | Head of Brand & Offline Marketing
Partnerships
The partnership team is responsible for the external online partnerships that are compensated on a conversion basis. The team works to acquire partners directly through our inhouse affiliate channel and works closely with external affiliate platforms. We work closely with our publishers to maximize performance by means of optimizing admedia placements and data driven creative rotations.
"It´s amazing to see how we continue to grow by bringing smart and innovative people together."
Jeroen | Teamlead Partnerships
Conversion Rate Optimization
The CRO team works to improve the user experience of our landingpages and thus the conversion rates, through A/B-testing. By analyzing behvioral data, the team develops innovative strategies to ensure a seamless user journey. Working closely with the design and development team, CRO turns data into testable ideas.
"Through continuous innovation and marketing optimisation we have the opportunity to challenge our skills constantly and grow, surrounded by a group of very talented people"
David | CRO Manager
Design
The Design team is responsible for visual communication of the brand. The team supports all marketing departments with creatives and artworks, transforming concepts into visual work, such as banners, landing pages, offline materials, and much more. Together with the CRO team, we develop design solutions to improve the UX.
"Paying attention to the smallest details while changing an entire industry is what makes us as successful as we are."
Andrea | Web Designer
Web Development
The Web Development Team builds everything from landing pages to emails for our businesses. The team supports both B2B and B2C CRM with building emails, CRO with building A/B-tests as well as SEO with landing pages. In close work with the design team ideas are being build to code.
"It's a pleasure to be surrounded by such wise and creative people who share the same goal and accomplish colossal results."
Inga | Web Developer
Automation
Supporting the different marketing teams with customized automised processes is the main task of the automation team. This includes complicated processes like bidding algorythms as well as automation of previously manually done tasks.
"I’m amazed by the possibilities of personal and professional growth, continuously furthered by all the talented coworkers."
Maximilian | Head of Marketing Tech
Controlling
The basic role of our Controlling department is to maintain an adequate system of performance records in the different Marketing channels, and keep a comprehensive control of budgets designed to mitigate risk, enhance the accuracy of the company's marketing results, and ensure that reported results comply with the expectation of growth of the company.
"A perfect environment of smart people, great challenges and lots of opportunities in a data driven company."
Aline | Team Lead Controlling
B2B Marketing
The B2B Marketing team analyzes merchant behavior and industry trends to optimize acquisition strategies and boost engagements. Using data to guide decisions, the growing team is constantly hunting new innovative ideas to drive growth in the user basis and ease the purchase process for our merchants.
"AUTO1 offers the greatest stimulating patchwork with its amazing diversity of projects, skilled people and worldwide nationalities. I find this work environment highly enriching."
Anne-Sophie | B2B Manager